Stephens Hyundai

The new 2012 Hyundai Veloster  is more than just an elegant, efficient, and reasonably priced vehicle, it's also bringing in a new "digital age" of automotive commuting. The Hyundai Veloster is ideal for the true technology fanatics with its Hyundai Blue Link feature, Bluetooth technology, and iPhone compatibility. However, the most impressive feature that everyone at Stephens Hyundai is talking about is the Pandora internet radio that has been included in the new Veloster…

College football fanatics might be the most loyal people in the country, besides Hyundai drivers of course. Recognizing this, Hyundai decided to become the presenting sponsor for "Thursday Night College Football Live" on ESPN, in addition to supporting 15 different college football teams. The general idea of this sponsorship program is to get fans involved in any way possible, through on-site and on-air marketing.

This new college football sponsorship initiative is part of the?